Frequently Asked Questions
Everything you need to know about buying, shipping and authenticating your watch.
Is Breitling a good watch?
Yes. Breitling has a strong mechanical pedigree, particularly in chronographs, and many of its movements are COSC chronometer-certified for accuracy. The brand pairs aviation heritage with rugged, legible designs, so a Breitling watch tends to be a dependable daily wearer rather than a fragile dress piece.
Where are Breitling watches made?
Breitling is Swiss, headquartered in Grenchen, with movement work carried out at its Chronométrie in La Chaux-de-Fonds. The brand was founded in 1884 by Léon Breitling and has specialised in chronographs and pilot’s instruments ever since, which is reflected across the Navitimer, Chronomat, and Montbrillant lines.
How much is a Breitling watch?
It depends on the model, age, and condition. Pre-owned Breitling at GMJ currently runs from around €4,650 for a Montbrillant Datora to €9,750 for a diamond-set Chronomat Lady. New retail sits higher, so buying a pre-owned Breitling in Europe is often the smarter-value route. Send a reference for a same-day valuation.
Is Breitling a luxury watch?
Breitling sits in the accessible-luxury tier: genuinely Swiss, chronometer-certified, and well finished, though positioned below houses like Patek Philippe or Audemars Piguet. For many buyers that is the appeal: a serious mechanical watch with real heritage at a more attainable price than the grand maisons.
Do Breitling watches hold value?
Breitling holds value reasonably rather than spectacularly. Steel sports chronographs like the Navitimer and Chronomat tend to depreciate less than dressier references, and buying pre-owned absorbs much of the early drop for you. Limited editions and sought-after vintage Montbrillant pieces can hold value or appreciate with the right condition and papers.



